Legal Marketing Academy - Part 1
Craft a standout brand, master content that converts, and turn conversations into clients. Learn proven legal marketing strategies to get more leads, close more cases, and grow your firm with confidence.
Intro
Discover Your Unique Brand Hook & Story
Combining Identity & Offers for Maximum Impact
Crafting Offers That Capture Attention & Convert
Why You Need a Unique Offer—Now
What Makes You Stand Out: Your Offer, Framed Right
Quiz: Nail Your Message & Hook Your Market
Sales Script Fundamentals – Part 1
Sales Script Execution – Part 2
Sales Script Mastery – Part 3
Phone Intake That Converts Every Time
The New Law Firm Master Sales Script & Intake Standards
Quiz: Turn Conversations into Clients
Auditing Your Content for Gaps and Opportunities
Strategies to Craft Scroll-Stopping Content
Maximize Your Reach: Short-Form Video Review
Interactive Video Planning That Engages & Sells
How to Create Viral YouTube Content
Quiz: Create Magnetic Content That Converts
Master Local SEO: Your Complete Action Plan
The Power of Legal Citations in SEO
Boosting SEO with High-Value Content
Quiz: Dominate Local Search with SEO Basics
Introduction to Lead Magnets
Providing Value & Attracting Leads Through Lead Magnets
Quiz: Build Irresistible Lead Magnets